Oceanside residents oppose concrete plant

By: DAVID STERRETT - Staff Writer | Tuesday, January 9, 2007 10:56 PM PST

OCEANSIDE -- Robertson's Ready Mix's presentation Tuesday night to the Loma Alta Neighborhood Association about its plans for concrete plant in central Oceanside did little to quell the strong opposition of many residents to the project.

About 80 residents attended the 90-minute meeting at the Apostolic Assembly on MacDonald Street to hear about the proposal for a concrete plant on a 3-acre site on Industry Street just southwest of the intersection of Oceanside Boulevard and El Camino Real.

The vacant site was previously used to manufacture wooden support beams. It is zoned for industrial but is located about a half-mile from the Loma Alta neighborhood bound by Canyon Drive to the west, Mission Avenue to the north, Foussat Road to the east and Oceanside Boulevard to the south.

Representatives of Robertson's, a Corona-based company, told residents that they planned to build a modern facility that would keep all cement-mixing operations and loading of trucks indoors to avoid creating much noise, dust or pollution.

The plant will generate about $230,000 a year for the city in sales tax revenue and would not significantly affect traffic on local streets, company officials said Tuesday.

But residents raised questions about how their central Oceanside neighborhood could deal with the 400 daily truck trips expected to be created by the nearby concrete plant.

"I don't think their illustrations or revolutionary designs swayed the community one bit," said Greg Root, president of the Neighborhood Association with roughly 200 members. "The overarching concern of this community is the additional traffic generated by the project."

Root urged residents of the association to oppose the project when it goes before the City Council for approval Feb. 21.

The Planning Commission voted 4-3 on Oct. 23 to approve the plans for the project that includes a 30-foot-high storage area, a 40-foot-high batch plant with two 65-foot silos, and an office.

"All of our operations will be indoors, and this will capture all of the dust and noise," said Bernie Rhinerson, a San Diego consultant who was representing Robertson's. "There is no plant like this anywhere in the nation, and it will be a model for all concrete plants."

Rhinerson assured the residents that the concrete plant wouldn't pollute the nearby Loma Alta Creek.

He said all of the buildings will be at least 200 feet away from the creek, and there would be basins to catch all the runoff water before it reached the creek.

Rhinerson also provided residents with copies of a Nov. 3 letter from the San Diego Water Quality Control Board to community activist Nadine Scott about the proposed project. The consultant highlighted the portion of the letter that states: "The Regional Board has concluded that compliance by Robertson's with the State and City of Oceanside requirements will mitigate potential impacts to water quality from the project."

Robertson's plans to use 15 new trucks to deliver concrete from the plant, said Rhinerson. He said all of the trucks meet environmental standards, and five of the trucks will actually be hybrids run partially by electricity.

The company plans to operate from 6 a.m. to 6 p.m. and trucks would be allowed to deliver sand or gravel as late as 9 p.m.

"Yes, you will see cement trucks, but they won't create traffic jams," Rhinerson said to the residents.

Once Rhinerson finished the presentation, residents bombarded him with questions critical of the project.

"Obviously, you don't live in Oceanside," said Phil Hyta, a Loma Alta resident who said the trucks delivering the gravel and sand would create dust and noise when rumbling through the community.

Many residents said the project wouldn't fit in the area.

"We don't need another cement plant around here," said resident Tommy Perrigo, who added there were two other cement plants within a couple miles of the site.

Robertson's officials said there is tremendous demand for concrete in Oceanside and surrounding communities. Company officials said Robertson's is a privately owned business with more than 30 years of experience and more than 40 facilities, including ones in San Clemente and Miramar.

"You don't stay in business for 30 years and not do things right," Rhinerson said. "They will be a good neighbor in Oceanside."

Rhinerson said that Oceanside planning staffers directed the firm to build the facility in the area zoned for industrial business and pointed out that Vulcan Materials Co. operates a concrete plant on the neighboring property.

But residents living north of Oceanside Boulevard said that heavy industries should not be built less than a mile from their homes.

"This part of the neighborhood needs to be rezoned because a lot of people don't want heavy industry nearby," said Robin Rauschl, who has lived in Loma Alta for 23 years. "The presentation didn't change my opinion a least bit."

Oceanside residents aren't the first to oppose Robertson's move to the community.

In the last two years, the company has proposed concrete batch plants in Vista and San Marcos, but residents of both cities mounted strong opposition to the projects because of concerns about increased traffic, noise and dust. The company withdrew its application in San Marcos because of resident opposition, and the Vista City Council voted 4-1 against a concrete plant last November.

Robertson's received a 3-2 approval from the Escondido City Council in August to build a cement plant in the city's industrial area.

The meeting Tuesday in Oceanside was an attempt by the company to reach out and work with residents, Rhinerson said.

Before beginning the presentation, Rhinerson asked residents to listen to the facts and the company's proposal.

"We know most of you have made up your mind and think this is a terrible idea," Rhinerson said. "But my goal is hopefully this will open your minds a little and you will listen to what I have to say."

To get more information about he project, he encouraged residents to go to the Web site, www.cleanindustry4oceanside.com.

The Loma Alta Association has information on the project at its Web site: www.lomaalta.org.

-- Contact staff writer David Sterrett at (760) 901-4067 or dsterrett@nctimes.com.

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Oceansider wrote on Jan 9, 2007 11:12 PM:You can't sell residents on this; it's 300 feet from their homes. Where else has anyone ever allowed a concrete plant this close to homes! OUTRAGEOUS! We already know Feller is a sell-out- the Chamber of Commerce picture showed that- Jack and Rhinerson arm in arm forever. Our city is up for the highest bidder and residents be damned.

Randy wrote on Jan 10, 2007 4:19 AM:Re: the promised $230,000 in sales tax- the proposed plant includes no salespeople. The salespeople are located outside Oceanside. Do the sales taxes also end up outside Oceanside?

Altan! wrote on Jan 10, 2007 5:48 AM:If they have one in Escondido, that is enough. The area along the Loma Alta needs to be rezoned and clean business brought in.

Marcus wrote on Jan 10, 2007 7:46 AM:Just like residents around here: make your decision based on ignorance and then look for any tid bit of information to back up your beliefs. Robertson's Ready Mix is trying to put a cement plant in an area zoned for industrial businesses. I have seen their operations--they are extremely efficient, clean, and cause minimal disruption in the area. Regardless, if the people of Loma Alta feel so strongly about industrial companies coming into the community, then perhaps the need to analyze why they live in a neighborhood that is right next door to Oceanside's industrial corridor.

No kidding wrote on Jan 10, 2007 8:47 AM:Once again Oceanside "leaders" accept a project rejected by other north county cities. Now we have a council that hasn't met a building or industry they don't like, to heck with the residents. Have they considered what will happen to the roads when these lumbering trucks make daily use of them? Who's going to pay for all that road repair? I cannot wait for the market to turn up again so I can sell and move out of this crazy town.

Reemus wrote on Jan 10, 2007 9:06 AM:We need this here cement plant to help keep the city growing. More jobs. More cement for construction. It's a good thang.

oside4 wrote on Jan 10, 2007 9:38 AM:How about knocking down that high schook why your at it!

Concreteman wrote on Jan 10, 2007 10:40 AM:Five years ago my company faced the same kind of opposition to our proposed facility with homeowners inside of 1/2 mile and petitions being ciculated as far as thirty miles away. Fortunately, the county leaders saw it our way. To date, not one complaint about our operation has surfaced. On the contrary, positive comments about our landscaping, plant, and our trucks are the norm. The "not in my backyard" syndrome is apparently alive and well.

Every mans home is his castle wrote on Jan 10, 2007 12:23 PM:We live in a city who's leadership sends a clear message to the residents. Dont get in our way because we are feathering our nests with all that sepcial interest MONEY. We are on a mission to pave and concrete Paradise. I urge all neighborhoods to align themselves to a city wide collition of neighborhoods.Let your council hear your voices,E-mails and letters attend meetings .Write to the Regional Water Quality Board too.Tell them not to issue a permit for this project. A government by the people,wow what a concept.

Marcus is so wrong wrote on Jan 10, 2007 2:30 PM:Check the violations against Robertsons. Go visit their plants. They are filthy!To the other supporters, look outside your home and imagine a concrete plant? Ridiculous!

Sell to the highest bidder! wrote on Jan 10, 2007 2:42 PM:Wow! Jack and the lobbyist arm in arm? What's next? A picture of the city council and staff giving the deed to our city away to lobbyists? Oh I forgot. That's what we already are doing!

your way or the highway wrote on Jan 10, 2007 3:41 PM:How many community involved business's and jobs are we going to chase off? This is on INDUSTRY street for heavens sake. More of the ususal from the conspiracy minded "all politicians are bought & paid for" set. I'm with reemus and concreteman on this.

hopeful wrote on Jan 10, 2007 6:04 PM:This is why Oceanside will never change. You don't see Del Mar or La Jolla approving this in their city. Oceanside just can't get it right. I agree with No Kidding - can't wait to sell and get out of this dump.

look at zoning wrote on Jan 10, 2007 8:22 PM:you call your surrounding a dump, hopeful? you bought there zoned the way it was zoned. so, in your opinion, your neighborhood is a dump with or without the proposed plant. good riddance. see ya.

Stop Whining wrote on Jan 10, 2007 8:42 PM:The residents of Loma Alta will not even notice the cement trucks after the new stadium is built on the City Center Golf Course site. What's the big deal anyway, can't these people sacrifice just a little more for the overall good of the community!

Stadium my butt! wrote on Jan 10, 2007 9:53 PM:Don't kid yourselves. The Chargers are playing us. The land is too steep, undesirable and inaccessable, let alone the homes that will be devalued nearby. Stop with the water pipe dreams people.

John wrote on Jan 11, 2007 8:43 AM:Stadium,Concrete plant. Its a conspiricy. Loma alta residents will be selling hot dogs and parking overflow spaces.Paronoid yet.

Jay wrote on Jan 12, 2007 1:35 AM:Our city fathers need the cement plant to build their cement stadium. Makes sense to money grubbers like them.

jon wrote on Jan 15, 2007 6:55 PM: well for the past couple of months thier trucks have been running to oside blvd and collage and no one has not even said a word about that. That would be more traffic than daily operations. The trucks usally are on a job for atleast 2hours per job,generally on a typical day a mixer only does 3 to 4 runs. Also the material trucks run in twos so thier will not be a traffic jam as people are thinking. Also the people will be putting money into the local ecomeny most if not all the drivers stop for food in close proximity to the plant.

jon wrote on Jan 17, 2007 8:45 PM:So I guess it is okay to have Hansens to come into town but not Robertsons!!! Why not ??I have seen thier plans and have seen the other plants in that area. This plant is designed alot better than those that are already in the area.

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